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Brand research that elevates your brand equity
Designed by brand research experts.
Brand Awareness
- Below 5 years old or new to brand research
- Currently working on increasing the level of awareness
- Intend to know where their brand awareness stands in the eyes of the consumers
Brand Health Audit
- Invested in a full brand campaign involving usage, preference and perception
- Looking to analyze their brand against the competitors, covering brand usage, brand preference and brand perception
- Looking for ad-hoc brand audit to fill in the gap between research cycles
Brand Lift Campaign Effectiveness
- Planning their brand marketing campaign / brand lift exercise / rebranding exercise
- Keen to identify the effectiveness of their brand lift campaign by measuring the pre and post campaign brand metrics
Net Promoter Score (NPS)
- Intend to measure the likelihood of their customers recommending their products or services to their peers.
- This score also provides understanding on customer satisfaction and loyalty.
Brand Health Tracking
- Running active brand campaigns throughout the year
- Intend to conduct periodical checks to stay on top of their brand health against their competitors
- Already conducting periodical brand health audit & would like to use our proprietary technology to strengthen their brand health tracking
Our approach to brand insights

Use the latest insights when planning brand strategies—as fast as 24 hours
Consumers are changing rapidly and so is their brand perception. Relying on fresh brand insights is crucial to deliver accurate data that can inform us of our brand development strategy.
Target the consumers that you care about
For customer retention, reach out to your customers and track their brand sentiment. For acquiring new customers, reach out to your target consumers within our database to increase your market share.


Get persona-segmented insights in real time
Learn how each persona perceives your brand differently, enabling you to target and personalise your brand strategy.
Measure if your marketing campaigns uplift your brand
Ensure your marketing campaign generates the intended ROI in terms of building and strengthening your brand equity.


Know where your brand stands against your competitors
Create a unique and successful brand positioning by understanding how each competitor is positioning their brand.
Testimonials
How we helped Carsome increase awareness by 142%
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“The Vase.ai team’s understanding of our business challenges helped shape an impactful and insightful research study. We used the responses from the research to understand how to better communicate with consumers and make more effective decisions on advertising channels.”
Janice
-Marketing & Product at Carsome

How Vase.ai outperforms traditional research
Fast
Save 5x of your time from waiting for results with AI-driven insights
Accurate
Get the most accurate standing of your brand with fresh insights
Be in control
Enable you to dig deeper instantly with follow-up questions
Get guidance
Enjoy the speed to insights with research expert customisation