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Use Cases

All the ways you can use Vase.ai to uncover insights

From Brand Health to Campaign Testing, discover the use cases powered by our real-time insight platform.

Vase.ai Brand Health Tracking

Brand Health Tracking

Understand how your brand is performing and where it needs to grow.

  • Track brand awareness, usage and loyalty in real time
  • See campaign impact across audiences and time
  • Pinpoint strengths and growth gaps fast
  • Get clear next-step recommendations from real consumer data
Vase.ai Brand Insights

Brand Insights

Learn what consumers think about your brand. Compare with your competition.
  • Brand Awareness
  • Brand Health Audit
  • Brand Lift Campaign Effectiveness
  • Net Promoter Score (NPS)
Vase.ai Product Insights

Product Insights

Get consumer feedback on your product. Test and validate your product ideas.

  • Problem and Idea Validation
  • Concept Appeal and Interest Level
  • Product Evaluation and Satisfaction
  • Post Launch Tracking
Vase.ai Concept Testing

Concept Testing

Discover consumer trends. Deliver future-proof products.

  • Problem Validation
  • Solution Validation
  • Product Packaging Design
  • Advertisement Concept
Vase.ai Campaign Effectiveness

Campaign Effectiveness

Increase the effectiveness of your ads or marketing campaign.

  • Pre-Ads Testing
  • Messaging Testing
  • Post-Ads Tracking
  • Media Consumption Behaviour
Vase.ai Consumer Understanding

Consumer Understanding

Bridge the gap and discover your consumer's motivations, attitudes, and preferences.

  • Consumer Usage & Attitude
  • Consumer Journey check Shopper Experience
  • Consumer Segmentation

 

Our Research Approach

Proven Approaches to Uncover Meaningful Insights

Vase.ai Quantitative Research

Quantitative Research

Make Data-Driven Decisions with Confidence
Leverage large-scale surveys and statistical analysis to uncover market trends, measure consumer preferences, and validate business strategies with reliable data.
Vase.ai Qualitative Research

Qualitative Research

Discover the 'Why' Behind Consumer Behavior
Gain deep insights into consumer motivations, emotions, and decision-making through in-depth interviews and focus groups. Turning real human stories into actionable strategies.

 

 

Our Solutions

Everything You Need to Run Research Your Way

Vase.ai Platform Features

Platform Features

Everything you need to run fast, reliable research on your own.

  • Build and launch surveys in minutes
  • Access Malaysians nationwide instantly
  • Real-time dashboards (Brand Health, Concepts, Product, Ads)
  • AI-assisted questionnaire, analysis & summaries
  • Export data anytime
Vase.ai Add-on Services

Researcher Managed Services

Add-on support when you need expert help.

  • Survey questions designed to match your objectives
  • Full survey build and scripting handled for you
  • Respondent quality checked before data is released
  • Results analysed with key takeaways highlighted
  • A clear, ready-to-use report delivered at the end

What Our Clients Say

Real feedback from brands who trust Vase.ai

c12

Quick turnaround and speed, pleased to work with Vase!

 

Digi
Telecommunications
Logo-uniqlo

Vase is professional and responds well to the clients needs.

 

Uniqlo
Fashion, Retail
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Dedicated and innovative, getting insights from Vase is worth every dollar!

 

Great Eastern
Finance, Insurance

Trusted by 250+ companies & recognised with multiple awards.

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Better consumer research starts here.